Wednesday, 11 May 2011

How to Build a Popular Mobile Website

Apple iPhone, when it entered the mobile phone market just a few years ago, literally change the rules forever. Like never before, people suddenly had excellent user experience while accessing the Internet. What was most amazing is that people were no longer inhibited by their computers, but were able to actually surf the web and shop online with millions of other people across the Internet from their mobile phones. Due to the fact that competition is still relatively low, and that this market is growing, you may be able to enter at the right time and gain a fair share of your target niche. By designing a mobile version of your website, as soon as you can, you will be able to tap this emerging market. Let's find out what makes a good, high quality mobile website.

Keep Content to a Minimum: Mobile websites have to be designed so that they're user friendly when viewed on mobile phone screens, so you don't want to overdo it with content. That's why you should emphasize quality over quantity, and stick with a minimalistic design. Your target audience here are mobile users that want to quickly flip through pages and get the most out of them. Just have enough there to get them interested in what you're offering. If there's too much content, it will be difficult for users to access all of it, and they'll be likely to just pass it by.

Mobile Sitemap Tips: The search engines must not be forgotten because they are responsible for sending massive amounts of targeted and free traffic to websites. Creating and submitting a site map of your website to the search engines is very important so the search engine spiders can crawl and index your mobile site. Once done, proper search engine optimization for your website will be done and you will not have to go there again.

Maintain Clarity: People on mobile phones are easily distracted, and often don't spend much time on any one site. It's very easy for the user to push a button and forget all about your site if you haven't made the right impact. With a mobile site, therefore, you should only include content that's directly related to your message or offer. As long as you create your site with mobile phone users in mind, you should be able to get your message across. There's really nothing that complicated about building mobile websites; you just have to make sure that you focus on delivering quality content in a form that phone users can absorb quickly.

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